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Blog about Digital Asset Management


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Panel Discussion: What are the Phases of DAM?

During the Createasphere DAM Conference in New York City, I will be moderating a live panel discussion about:

What are the Phases of DAM? From Implementation of a DAM to the Evolution of Your DAM – How Do You Plan?

At the time of this posting, this session is scheduled on September 23, 2010 from 4:10 PM-5:20 PM at The New Yorker Hotel

At the time of this posting, the panel discussion is scheduled to include:

  • Dan McGraw– Seven Dials Media (also host of That DAM Show)
  • Jess Hartmann– ProMAX Systems
  • Michael Hollitscher– Digitas (also assistant organizer of NYC Digital Asset Managers Meetup group)
  • Alexander Struminger– UNICEF
  • Jack Van Antwerp– The Wall Street Journal
  • Henrik de Gyor– moderator (also blogger at Another DAM blog)

Some discounts are still available to attend this Conference.

Before the conference, the moderator will be crowdsourcing some questions for this panel discussion from the DAM Community in advance. We will be taking questions from the audience that day as well.

Later on, there will be a blog post to answer the question…

What are the Phases of DAM?


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What is a DAM Meetup Group?

Within one year, two DAM professionals have formed a successful DAM Meetup group.

Chad Beer and Michael Hollitscher created NYC Digital Asset Managers on Meetup.com. They organize events for those interested in Digital Asset Management (DAM) about every month in New York City. So what is so interesting about this? Over 150 people have joined as members. The meetup sometimes has a waiting list because the events are so popular and space is limited. The topics are intriguing and so are the speakers.

There is a DAM Meetup (also referred to as a DAM Tweetup) scheduled on September 22, 2010 at 7:00 pm. Join us at Cooper’s Tavern inside the New Yorker Hotel. This is the evening before the Createasphere DAM Conference in New York City.

So, what are DAM professionals in other major cities waiting for? They can create their own local DAM Meetup Group as well. Follow the example. Plan one event per month around a DAM topic or just start with a DAM Tweetup for some social time between members of your DAM community. Mention the existence of the Meetup group on email lists (not spam), LinkedIn and Twitter. As long as the group can plan consistent events about interesting DAM topics, the meetup group will grow by word of mouth. That is what happened successfully with NYC Digital Asset Managers and you can do this in your metropolitan area as well.

The unity of DAM professionals can help each other to gain support, share ideas and enrich your knowledge about DAM.  The idea is to thrive with DAM. That can be achieved with the generosity of your time together. Whom else could do this better than other people who understand what we do. You are not alone.  Network together and learn together.

Do you have DAM Meetup Group in your area?

Cooper’s Tavern inside the New Yorker Hotel


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Createasphere Digital Asset Management Conference in New York 2010

On September 23 and 24, 2010, Createasphere will hold a Digital Asset Management Conference and Exposition at the New Yorker Hotel in New York City.

I will be moderating a panel discussion with Dan McGraw on:

What Are The Phases Of DAM? From Implementation Of A DAM To The Evolution Of Your DAM – How Do You Plan?

  • How does an organization implement a DAM?
  • How do you begin to understand what those phases are, and then implement them?
  • What is often missed or forgotten?
  • Is the phased approach appropriate for your organization?

There are plenty of sessions among three tracks:

  • Track One for the Newcomer
  • Track Two for the Specialist
  • Track Three for Leadership and Management

You can register for the conference here

There are several discounts available for:

  • Early Bird Registration (before August 7, 2010)
  • Group Registration (of 4 or more people registering from the same company)
  • Guest Ticket (admission for guest/spouse/partner to the cocktail reception and lunch both days)
  • Student Registration (with current student ID card)

As a reader of this blog, you may also use one of these additional discounts for the conference:

  • DEDUC (for an extra 20% off registration)
  • DSTUDENT (for an extra 10% off the student rate)

Either of these codes can be used with the respective early bird specials.

If you want to book a room at the New Yorker Hotel with a special discounted rate during this conference, you can use “Createasphere room block”.

There will be more information coming soon as well as a DAM Tweetup in New York City.

I look forward to meeting you in New York City in September 2010.


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What is a DAM Tweetup?

Before each DAM Conference (at least in Los Angeles and New York City), people schedule an informal gathering for some casual, pre-conference fun and conversation.

Please note, the DAM Tweetup is a non-hosted event with a cash bar. Tweetup is originally organized as ‘Twitter meetup’ in person. Here are the origins of the Tweetup.

I was fortunate enough to attend the first DAM Tweetup at the Tropicana Bar (outdoors) with some great people during the evening just before the DAM LA 2009 Conference.

This time, in New York City, you can tweetup in the lobby bar of the New York Hilton on Wednesday May 19, 2010 from 5:00 pm to 7:00 pm.

This evening will just before the DAM NY 2010 Conference.

Whether you are attending the conference or not, this is a great time to meet like-minded people in a casual setting.

Have you been to a DAM Tweetup?

See you there.

(signed)

@hgg101