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Blog about Digital Asset Management


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Henry Stewart DAM New York 2010 Conference

On May 20 and May 21, 2010, Henry Stewart Conferences will be presenting DAM NY 2010 at the New York Hilton in New York City.

There is a great line up of speakers and agenda for this DAM Conference.

I will be presenting two sessions during this conference on Digital Asset Management (DAM):

  • Moderating a panel discussion on DAM and Formal Education with:
    • Donna Slawsky, Taxonomist, Time Inc. & Lecturer in DAM, Columbia University
    • John Horodyski, COO, Doubloon; Lecturer School of Library & Information Science, San José State University; Contributing Editor, Journal of Digital Asset Management
  • Presenting a session on Career Opportunities in DAM

If you are interested in attending the Henry Stewart DAM Conference in New York City in May 2010, there are several discounts you can take advantage of:

  • Blog readers can register for this New York DAM conference before May 20, 2010 and save $100 by using discount code
  • If you register for the conference by Friday, March 26, 2010,  there is an automatic early bird discount of $100 off. (Yes, you could combine the blog discount and early bird discount by March 26, 2010 for a total discount of $200 off)
  • If you want to book a room at the New York Hilton for this conference, you can use group code before April 16, 2010 for a special conference rate.

Before, during and after Henry Stewart’s 2010 DAM NY 2010, there will be more:

I hope you can make it. I look forward to meeting you.


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What is a DAM webinar?

Webinars are a form of web conferencing used to conduct live meetings, training, or presentations via the Internet. Every month, there are plenty of webinars offered in a variety of topics including Digital Asset Management (DAM).

Often, webinars are offered free of charge in order to inform people who join to watch. Typically, the webinars are open to questions via built-in text messaging during the session and the questions are addressed verbally at the end.

A free 4-part webinar series dedicated to optimizing Digital Asset Management processes and technologies is being offered. It is called Digital Asset Management Jumpstart (2010).

I am one of the speakers discussing Practical Asset Reuse – The Role of Taxonomy and Metadata on January 28, 2010.

In the interest of full disclosure, webinars are often sponsored, but I volunteer my time as a speaker. I do not get paid to speak/present and I do not accept money from any vendors since I remain vendor agnostic, so I do not endorse any specific DAM vendor. I do list events I attend/present under my events tab on the right side of my blog.

Registering for webinars is quite common and the organizers often send you an online calendar invite to remind you of the webinar after your registration is complete. I listen, watch and/or present webinars weekly.

On the day of the webinar, you should:

  • Login a few minutes before the start time (check for your local start time based on your time zone)
  • Listen to speakers
  • Watch a series of slides to illustrate the speakers’ points
  • Ask questions during the session via built-in text messaging window provided. Questions are often addressed verbally at the end of the webinar.

To listen and watch a webinar, all you usually need is

  1. Time (often 1 to 2 hours)
  2. A fast, reliable internet connection
  3. A computer with audio output (headphones or load speaker).

No travel required to attend any webinar regardless of your location nor the presenters’ location. Some webinars are recorded for future viewing in case you miss them or find them later on. Some DAM vendors as well as third party vendors offer webinars on a regular basis.

Webinars do offer:

  • Knowledge enrichment (or knowledge reinforcement)
  • Good learning and research opportunities
  • Sometimes different perspectives
  • Contact information to speakers

Do you watch and listen to webinars?


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Digital Asset Management Los Angeles 2009 Conference

On November 9 and 10, 2009, I will be a guest presenter at DAM LA 2009. This is a two-day DAM conference held  in Los Angeles where I am scheduled to present on the following topics:

  • Dealing with Costs, Budgets and ROI
    • How do we budget for costs of implementing a DAM solution as well as the ongoing costs of operating a DAM? How can we measure return on investment in a consistent manner and justify the expenditure? We’ll explore real world cases and the pitfalls to avoid.
  • DAM and Change Management
    • As soon as we begin implementing a new DAM within an organization,we will need to deal with people, process and technology changes.
    • What about management issues? How do we evaluate employee competencies and their results?
    • What do employees need to do differently now than in the past? To whom do they report, when and how?
    • What skills are needed now more than ever?
  • DAM Career Planning, Qualifications and Hiring
    • Can people plan a DAM career? What does it take to be a DAM professional or Digital Asset Manager? We will explore resources available today to enrich our DAM knowledge and skills as well as explore the DAM job market.

If you plan to attend DAM LA 2009 conference:

Henry Stewart Events has offered $150 off using discount code for conference attendees and a discount for hotel guests.

I will tweet during the DAM Los Angeles Conference using #DAMLA09 as the hash tag, which you can search for, use and follow.

I look forward to meeting you if you attend the DAM LA 2009 Conference. If you can’t make it to the conference, feel free to send comments anytime.


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What is a DAM Conference?

I have been fortunate enough to have gone to the Henry Stewart DAM Conference numerous times. I felt it would be beneficial to share my experiences as I go to the DAM New York Conference on June 1 and June 2, 2009.

How big is it?

New York DAM Conference is often the largest and longest Digital Asset Management Conference of the year. The New York DAM Conference is held over two days (instead of just one day as it is held in a few other major cities each year). While economic market conditions can affect the number of attendees, it often has higher attendance than other cities. More people equals more speakers, more panel discussions, more case studies, more presentations and more people from all industries who share the interest of finding out more about Digital Asset Management. However, a lower attendance makes it easier to network with those who do attend the conference.

What is unique about the Henry Stewart DAM Conference is that it is just focused on many aspects of DAM (instead of just mentioning DAM in a few sessions as many other venues do each year). Most importantly, this conference focuses on the DAM user perspective. There is sometimes exciting DAM news too (really). The DAM Conference is not vendor specific (but rather sponsored by several vendors and third party organizations).

What is there to do at a DAM conference?

There is so much to learn about DAM and so many questions. Some DAM newcomers may know what they don’t know about DAM, but ‘they often don’t know what they don’t know’. That is okay too. Even if you aren’t sure what questions to ask (which is sometimes a common challenge for newcomers to DAM) because you can learn about that too and then you can start asking the right questions for your business needs.

While you can not learn all about DAM in two days, you can however get a much better understanding from all the user perspectives and experts you will hear from. You often get to hear the good, the bad and sometimes even the ugly, but true stories of how real organizations implement and use a DAM. You may hear many success stories and best practices people have encountered. You will also learn from others’ previous mistakes which people often freely share so others may avoid those pitfalls. Want to hear more? Ask. DO network with people you see there as much as possible, but attend all the track sessions which have the most relevance to:

  • What you do professionally (is there someone speaking in the same industry you work in?)
  • The level of experience you have with DAM (Are you a DAM newcomer? Experienced DAM user returning for enrichment? Are you presenting your experiences at the conference?)
  • Challenges you want to tackle (what are your goals at this conference aside from getting free meals?)

How open is it?

You will find there is a fair amount of open candor during the conference (unless you are speaking to direct competitor who may be more reserved) and you will notice most people will openly speak with you. Many people are willing to freely give you guidance regardless of whatever phase you happen to be in with the implementation of your DAM (even if you don’t know what your first phase or next phase should be).

I try to engage with many whom I see and meet. Most speakers are often available for questions after their presentation and often even after they step down from the podium to talk more about any topics you wish to discuss offline. I have continued professional relationships with people I have met at DAM conferences using Linkedin which has a large footprint from the DAM community. Contact information is easily traded between everyone since this is a big networking event for professionals.

How do I plan ahead?

There are so many good presentations going on at the same time, it is often hard to decide which to attend. You could go with other people from your organization who can attend one track of presentations as you attend other track, then share what you’ve learned. Luckily, the event planners publish a schedule with descriptions in advance OR this can be planned even the day of the event within a few minutes. I often skim through each track schedule and prioritize which presentations are most important based on my professional interests since I personally attend the conference alone. Another big benefit of the conference is that even if you miss a presentation for whatever reason, the powerpoint slides are posted on a password protected website and they are often automatically made available a few days after the conference ends to attendees, so you don’t even need to ask each speaker for the slides for future reference.

Is there other media available from the conference?

Unfortunately, there are no audio nor video recordings available from the DAM conference presentations. No podcasts are available before, during nor after the conference unlike some venues which promote their upcoming sessions with this type of media. I would hope this could happen in the future.

If you plan to attend the DAM New York conference

I will be:

  • Presenting a case study on the role of the Digital Asset Manager
  • Participating in a panel discussion on DAM Procurement
  • Attending both days of the DAM New York Conference
  • Blogging on both days on the DAM New York Conference
  • Tweeting during the DAM New York Conference using #damny as the hash tag which you can search for and follow

I look forward to meeting you if you attend the DAM New York Conference this year. If you can’t make it to the conference, feel free to send me comments anytime.