Createasphere is having their annual Digital Asset Management Conference in New York City on October 7 and 8, 2013. There are many new speakers presenting this year.

On October 6, 2013, there is a one-day pre-conference DAM 101 Workshop & Certification.

There is a series of Add-On Seminars:

• How To Select a DAM System: Best Practices and Pitfalls To Avoid (10/7)
• Semantics and DAM – You Don’t Know What It Means to Me! (10/7)
• Metadata Deep Dive (10/8)
• Jumpstarting Your DAM Implementation with PSV (10/8)

The Conference Program is filled with plenty to listen to, learn from and enrich your knowledge about Digital Asset Management.

Beneficial topics at this year’s conference include:

• Identify It. Measure It. Monetize It. The Importance of Asset Identification
• Digital Archives and Content Reuse
• Brands and Story:  Essential DAM in Transmedia & Cross Platform Content Creation

And this year, I am back to talk about:

• The People Aspect of DAM: WHO is going to do all this DAM work?

When it comes to the people, process, technology and information aspects of Digital Asset Management, you will hear plenty about the last three. What about those who will actually use the system daily or weekly? What about your users? What about those who will maintain the DAM and know your organization’s workflow inside and out? Does this take additional headcount? Can you simply assign/reassign existing staff to do this? Does this involve temporary or ongoing tasks? Do they really have the time to dedicate to DAM when it was not part of their original job description nor core competency? Do they have what it needed to get the job done? What are your options nowadays? Join us as we address the questions of WHO for your organization. We will address the people part of this equation among those new to DAM, the seasoned DAM practitioners attending for enrichment, DAM experts, HR professionals and technologists.

On October 7, 2013, Createasphere’s Digital Asset Management Conference will have a hosted evening cocktail reception with NYC Digital Asset Managers Meetup Group (RSVP required if you are not attending the conference due to space limitations).

On October 8, 2013, the 4th Annual DAMMY Awards Luncheon will be held to announce and recognize the DAMMY Award winners.

All this will be held at the Westin Grand Central located at:
212 East 42nd Street
New York, NY 10017

Are you coming to Createasphere’s Digital Asset Management Conference in New York City?